Whitepaper
Unleash the potential of India’s credit cards
Please fill out your details to download the full content
About this content
India has witnessed a remarkable surge in the utilisation of credit cards. Indians are embracing this payment method in greater and greater numbers, with many taking advantage of new digitally-enabled ways of accessing credit.
What you will find
- What’s driving India’s surge in credit card usage
- Where partnerships can create added value for both sides
- How to adapt your mindset and define best practices
- Which technologies will power the future of Indian credit
Overview
Indians are increasing their discretionary spending and looking for credit to do so. Credit card usage online has jumped by 60%, while transactions overtake debit in everyday scenarios.
Pismo has created a paper outlining key strategies financial institutions can use to take advantage, drilling down into what’s driving the credit surge, which demographics are best to target, and which methodologies can produce the best success.
